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The web page states the following, "We Are Commercial and Residential Flooring Specialists." We saw that the web site said " We Offer Complete Commercial Flooring Solutions." It also said " For Companies Of All Sizes. We Offer Quality Floating Flooring. We Are Equine Rubber Matting Specialists. We Are Altro Whiterock Approved Installers. For All Flooring Projects, On Any Scale. Contact The Commercial and Residential Flooring Professionals. We Are Commercial and Residential Flooring Specialists." The header had flooring as the highest ranking optimized keyword. This keyword is followed by sydney, jdc, and jdc flooring which isn't as urgent as flooring. The other words jdcflooring.com.au uses is flooring sydney. commercial flooring sydney is included and could not be viewed by search crawlers.